SELIN ERLER

cultural researcher, content & brand strategy manager




a creative explorer driven by culture, brands, strategy, and the ever-evolving world of digital marketing. My playground? It’s where people, ideas, and identities converge to craft stories that resonate. I’m a curious soul fascinated with analyzing identity—how it's built, shaped, and reflected in both personal and brand narratives.

I started my journey at Istanbul Bilgi University, studying visual communications and international relations. Since then, I’ve been living my best nomadic life—Canada, Australia, the U.S.—you name it, I've probably been there! Now, I'm calling Melbourne home for a year, doing what I love: freelance copywriting for brands, spinning their stories, and sharpening my skills with courses on brand strategies in the Western market.

For me, it's all about perspective—seeing things through multiple lenses to create unique, human-centered marketing experiences.